Illustrative draft
Follow up on an offer
Dear customer, We would like to follow up on the current status. Please let us know if you have any questions. We look forward to hearing from you. Kind regards
Review and adapt before sending.
AI for your business
Our programmesTraining
Practical AI workshops
A one-off training session available on request: your team practises giving AI clear instructions and checking the results. For a specific need with an agreed scope.
Learn in practice. Apply it in your business.
An example you can explore
A clear brief changes the result.
The same task, with two different briefs. Try what happens when you add context and clear boundaries.
Illustrative example.
Your brief
- Task
- Write an email to the customer.
The purpose, previous conversation and useful next step are missing.
Your brief
- Context
- Ms Keller received our offer for her meeting room a week ago. We have not heard back.
- Task
- Ask whether she needs any information to make a decision.
- Tone and format
- Short, friendly and factual. No pressure. At most 80 words.
- Boundary
- Do not add prices, dates or promises.
The draft names the actual situation and gives the customer a clear way to respond.
Illustrative draft
Follow up on an offer
Dear Ms Keller, Have you had a chance to look at our offer for your meeting room? If anything is unclear or you need further information to make a decision, please let me know. Kind regards
Review and adapt before sending.
Turn experimentation into a useful working method.
Prompting means giving AI a task with a goal, context and boundaries. What matters is whether the result helps you do the work.
Give clear instructions
Describe the task, source material and desired result so AI can work with them.
Check carefully
Identify missing details, invented statements and unusable results.
Reuse the method
Keep useful steps as templates and adapt them to new cases.
A customer’s experience
An app that fits the business.
With coaching from Marco, Daniela Baisch built an application alongside the existing ERP. The company kept its established software in the process.
Daniela Baisch
Holzbau Ott
An account of an individual project. Results will differ between businesses. 4:11 minutes.
More customer storiesHow we work together.
Choose your tasks
Collect examples from sales, administration, purchasing, service or other relevant areas.
Practise together
Use an approved tool, check results and improve the instructions.
Take reusable templates away
Record instructions and checks that suit your daily work.
Clarity before the next step
What else would you like to know?
Which AI tool will we use?
A tool approved for your business. The principles can be applied to tools including ChatGPT, Copilot, Gemini and Claude.
Is this suitable for beginners?
Yes. Depth and tasks are adapted to prior knowledge. More experienced users can focus on repeatable processes and the next step towards automation.
Can we use sensitive information?
Only within an agreed and permitted framework. Allowed data is established beforehand. Exercises can use anonymised or explicitly fictional examples.
Further information
What could AI do for your business?
In a free 30-minute conversation with Marco Heer, discuss your current situation and whether working together makes sense. We call you first to arrange the conversation. You can choose a callback time.