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Selected businesses we work with
Training, talks and exchange with organisations
Anyone can show you tools. Only an engineer and entrepreneur gets them into a running business. Marco has been integrating IT for 10 years. AI came later.
His signature is in every system built here.
People. Businesses. Their own solutions.
Four conversations. Four more stories. A look at the work behind them.
Daniela Baisch · Holzbau Ott
Personal guidance
With coaching from Marco, Daniela Baisch built an application alongside the existing ERP. The company kept its established software in the process.
Personal account in the original German video.
Stefan Merz · Holzbau Merz
Personal guidance
Stefan Merz built his own knowledge system with coaching from Marco. He reports preparing KfW documentation in ten minutes instead of two hours.
Personal account in the original German video.
Evelyn Biesinger · Möbeldesign Biesinger
Personal guidance
Evelyn Biesinger automated her bookkeeping with coaching from Marco. In the video, she explains how the work in her business went from one week to one day.
Personal account in the original German video.
Andreas Stolarczyk · JS Fenster + Türen
Personal guidance
Andreas Stolarczyk describes his work on a connected order process with personal guidance from Marco.
Personal account in the original German video.
Marvin Hänsel · Handwerkskammer Potsdam
Group coaching · Cohort 3
Marvin advises skilled-trade businesses on digitalisation. During group coaching, he starts developing his own applications for machine knowledge, vehicle appointments and everyday organisation.
An instructor needs to use an English machine manual in German. Instead of translating all 869 pages at once, Marvin builds a search interface: a question retrieves relevant original passages and a German translation. He demonstrates the local tool during coaching.
Prototype demonstrated
A local search application retrieves passages from an 869-page manual and translates them into German. Retrieval quality is being improved through coaching.
Application built
A custom fleet application stores vehicles and appointments centrally. Email reminders flag upcoming dates; the workflow is refined through practical use.
Interface developed
For a cleaning business, Marvin develops an interface with separate office and employee views and a signature function.
Reported in use
A membership list becomes a birthday overview with automatically sent greetings. New members enter the workflow through the same spreadsheet.
In development
Marvin is developing an assistant for searching technical standards. A prototype exists; the technical reliability of its answers is still under review.
Marvin can now translate concrete requirements into interfaces, databases and automations of his own. His projects show the path from small tools to more demanding knowledge applications.
Editorial summary based on coaching conversations. As of: 12 September 2026
Alexander Rotter · OCHS Rohrleitungsbau
Individual guidance + team training
Alexander develops AI applications for pipeline construction. Personal work with Marco produces custom tools and a foundation for his team to build solutions too.
Relevant construction tenders were spread across different portals. Alexander had to review and prepare them for estimating. His tender radar brings the search together and supports shortlisting. Since July, he has reported use by the estimating team.
Used in the business
A custom system collects tenders, assesses them against business criteria and presents a shortlist for the estimating team to review and act on.
Application presented
A custom application supports risk-assessment documentation: select relevant measures, sign digitally and save the document as a PDF.
Actively used
Decisions, experience and project histories form a shared knowledge base for Alexander and his AI. Semantic search helps retrieve relevant information.
Used in everyday work
An assistant provides an overview of open emails and tasks. Alexander can also report completed items by voice message.
In development
Another application is being developed for pipe sequences, components and welding data. The local version is being extended towards multi-user work.
The work now extends beyond individual applications: Alexander is developing the system architecture and clear access rules. In parallel, four team members are learning to develop their own business applications.
Editorial summary based on coaching conversations. As of: 8 September 2026
Oliver Strobel · Zitzelsberger Gebäudereinigung
Group coaching · Cohort 2
Oliver brings workflows, quality checks and training together in an employee app. Through group coaching, he is developing it into a growing system for the cleaning business.
Processes had previously been represented in tools including Excel. Oliver brings them into a shared application: who handles each task when a new site starts? What needs cleaning? How is quality documented?
Features built
Starting a new site triggers tasks for the people responsible. Staff document quality checks against the service specification, with instructions available as multilingual audio.
Tested in practice
Photos, video and spoken notes provide the basis for draft risk assessments. Human review and approval precede generation of a training document.
Prototype demonstrated
A training module demonstrates cleaning processes in a 360-degree environment. Users can select stations through a VR headset and listen to instructions in several languages.
Under evaluation
An estimating tool processes customer documents and proposes calculations using the company’s performance figures and price categories. Initial comparisons with previous quotations have been carried out.
Being built
A customer portal is being connected to the employee app, with the aim of making approved quality records and training status accessible for each site.
Oliver turns individual tasks into connected workflows. He uses the training to plan and build independently, then improve the applications with feedback from the business.
Editorial summary based on coaching conversations. As of: 18 August 2026
Daniel Hölscher · Gebr. Hölscher Bauunternehmung
Group coaching · Cohort 2
Daniel develops AI tools for his construction business and connects them to the existing Microsoft environment: from meeting recordings and company knowledge to quotation preparation.
Record a site meeting, produce the right minutes and file the information in the right place: Daniel has built his own workflow. It imports phone recordings, identifies speakers and generates minutes using predefined templates.
Reported working
The system imports recordings, identifies speakers and creates Word and PDF minutes. It uses project context and prepares emails for participants, with results available for review.
Demonstrated in coaching
An internal portal connects AI with SQL data and SharePoint information. Questions about customers or projects return answers with source references.
Tools built
Daniel has developed a cost estimator and tools to draft and review quotations, drawing on data from the company’s existing business software.
Under further development
A custom workflow supports document recognition, filing and matching. Development continues because exceptions and matching errors still require human review.
Prototype built
A prototype combines inventory management with goods receipt. Employees can also submit bugs and suggestions for the company’s own tools.
Daniel takes the concepts from coaching and adapts them to his existing systems. This produces custom applications with Microsoft sign-in, user permissions and company data.
Editorial summary based on coaching conversations. As of: 8 September 2026
Personal experiences and documented project milestones. Some portraits have been AI-edited.
Five stations. You walk the first two; the last three come back to you.
First learn what AI can actually do — and find the one process that pays off.
Bring AI into the business where it carries weight. Your software stays; what's missing is added.
The first thing that comes back. At Holzbau Merz: 10 minutes for KfW documentation instead of 2 hours.
Drop what you pay for twice. Many tools become one that you own.
Whoever gets back first wins the order. Three days earlier with the customer.
Understand AI.
Build your solutions.
Save time.
Gain room to act.
Which process costs you the most time every week?
Our newsletter “Synclaro KI-Impulse” is written in German: selected AI news, clear explanations and ideas for your everyday work.
We share our perspective on new developments and offer ideas to explore or try out. If you read German, you can sign up on the German homepage.
Personal coaching, learning together or development by us.
AI-generated illustrative images.
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